Serving your community not only builds purpose and improves the lives of others, but it can also build your book of business. Donating your time, money or resources to a cause you are passionate about and also benefits your community helps to build rapport. This leads to trust that can serve as a great way to open a meaningful conversation about insurance. Many key decision-makers often sit on civic and nonprofit boards, so community involvement is
As you asses your commitment to servicing your community, it is important to consider what good service means to you and how to align this goal with your business values.